The key to adding text to video is to understand that the assets all stack vertically. This guide will show you how to add lower thirds text to your videos using Premiere Elements, but the principles will be the same in any video editor. UC ANR has its own style of lower thirds text. We don't recommend trying to fit a lot of text in the lower third of the screen in a small font. This is a good way to present bullet points. If your primary purpose for a clip in your storyboard to to convey textual information only, consider using a solid background instead of overlaying text on video. Telethons utilize lower thirds to show a phone number, but the main focus is always the action on the screen. The purpose of lower third text is to present additional textual information without obscuring the video. If you have ever watched a news channel you probably have seen their news ticker (also called a chyron) that scrolls across the screen.įor how-to videos, there is not much need for scrolling. Lower thirds increasingly include elements such as news tickers, time and date, weather information, stock quotes, or sports scores.Some video, especially news content, relies heavily on lower thirds text. Commonly, the first tier is used to tell when the video was shot, if it was not shot the day the newscast is airing. Three-tier lower thirds: These lower thirds add more information.Two-tier lower thirds may also be used as 'locators' to identify where a story is taking place.

Often, the person's name appears on the first line, with their place of residence or a description below that. Two-tier lower thirds: Used most often to identify a person on screen.

One-tier lower thirds: Usually used to identify a story that is being shown, or to show a presenter's name.

Lower thirds are usually arranged in tiers, or lines: For international distribution programs often include textless elements on the master tape: these are all the shots that lower thirds and digital on-screen graphics have been applied to, placed end-to-end so engineers can make a clean master if necessary.

Video without lower thirds is known as a clean feed or textless. Video with lower thirds is known as a program as broadcast or dirty. Other common terms include superbars (or simply supers) ( US) and name straps and astons (after Aston Broadcast Systems) ( UK). Lower thirds are also often known as 'CG' (from character generator) or captions, and sometimes chyrons in North America, due to the popularity of Chyron Corporation's Chiron I character generator, an early digital solution developed in the 1970s for rendering lower thirds.

Lower third video